Two Wheels for Life is a Registered Charity No. 1169942 in the UK and Two Wheels for Life is the trading name of Riders for Health II in the USA, a 501(c)(3) Charity, EIN 98-0225419.
At Two Wheels for Life we are committed to both protecting & respecting your privacy and we take data protection very seriously.
As you browse our website, get in touch with us, or use our services we collect information. This allows us to understand what you are interested in, and helps us improve the way we communicate with you about our services and fundraising.
We will never exchange or sell your information to another organization for their own marketing purposes. We know that this is important to you, and want to reassure you that you are always in control of how we use your personal information with regards to marketing and fundraising activities.
However, we do need to collect and use your personal information for carefully considered and legitimate business purposes, which help Two Wheels for Life raise funds effectively and deliver our life-changing services.
This statement explains how Two Wheels for Life collects and uses your personal information, what data we collect, our legal basis for its use, and also your rights in respect of personal data. The terms of this statement may change from time to time, so please check it regularly.
Under the data protection law, we have a legal duty to protect any information we collect from you. We use appropriate technologies to safeguard your details, and keep to strict security standards to prevent unauthorized access to it.
We need to use your information to deliver our services and for the purposes below. We may not use your personal information for all of these purposes, it will depend on our relationship with you.
We use contact information from web forms, emails, mail and telephone to send you information or materials that you have requested or to provide a service. Your contact information is also used to contact you when necessary, for example, to fulfil a query.
Fundraising & Marketing
We have a range of fundraising and marketing activities to promote the aims of Two Wheels for Life and to raise income. We do or may in the future utilise a range of channels, telefundraising, direct marketing, face to face, advertising for print, broadcast and digital arenas to achieve this.
This may include talking to you about donating, competitions, lotteries, sponsorships, events, volunteering opportunities and our life-changing services.
We may also ask if you are able to Gift Aid any of your donations.
Managing our Volunteers
If you are one of our volunteers, or have registered to be one, we need to use your personal information to facilitate the recruitment process, to manage your volunteering activity, deliver training, involve and update you on our projects and campaigns and to ensure your safety.
This may include sending you newsletters or information about our fundraising activities so you can advise the public about our work.
We will require the collection of your contact details and special category data to be able to provide and administer our services, to be able to monitor the quality of these services and to answer any questions or enquiries.
We may also need to use your personal information for the prevention of fraud, to identify any misuse of our services, or on an anonymised basis to monitor compliance with our equal opportunities policy.
We campaign both locally, nationally and internationally to raise awareness about the need for reliable transport for health systems in Africa. We collect your information to keep you in touch with these campaigns.
We only want to send you communications that are interesting to you to make sure we are being as efficient as we can. Therefore, we may use your contact details and information on how you have supported us to identify your interests, along with publicly sourced data and information from data analytics companies to help us tailor and personalise our communications. Two Wheels for Life uses location-based segmentation tools to help us understand the demographic make-up of a geographical area. This allows us to get a better understanding of the types of people who live in different areas of the country and is useful for planning purposes; to target and tailor our marketing communications and to make the most efficient use of fundraising activities.
Wealth Screening & Financial Profiling
Before contacting a small number of individuals, where we want to better understand their engagement with Two Wheels for Life and their potential interest in supporting us further, we may seek additional information including connections, business and family network information and publicly available information relating to: residential location, wealth and assets, career, donations to other organizations (including political parties where they are made public by the individual) and hobbies and interests to create a profile of their interests and preferences. This helps us understand the background of the people who may choose to support us and helps us to make requests for gifts to those who may be able and willing to give.
We may use sources to aid us in our fundraising activities, including newspaper websites and archives, housing market websites and the electoral roll as well as official websites of companies, charities and other charitable organisations. In addition to general use of the internet we also make use of company, director and shareholder information from publicly available, officially registered information providers.
The law permits personal data to be collected and used if it is necessary for a legitimate business interest of the organisation, providing it is used in a fair, transparent way and does not unduly impact the rights of the individual concerned.
Two Wheels for Life will ask you for your consent to send you marketing and fundraising emails, and text messages or to telephone you. You can change your consent for these channels at any time by contacting us at twowheelsforlife.org.
We collect and use your personal information such as name, address details, email address, telephone numbers, date of birth, IP address and information regarding what pages you have accessed on our website. We also collect information about the services you use, any purchases or financial transactions you make, or marketing contact preferences you give.
We maintain a record of communications we send you and we may log any communications that you send us. If you have kindly Gift Aided your donation to Two Wheels for Life, we must record the fact you are a UK taxpayer and we must maintain a record of the amount of Gift Aid we have claimed.
Do we process ‘special category’ personal information?
Under data protection law, certain categories of personal information are recognised as ’special category’, this includes health information and ethnicity. In specific cases, we may collect special category personal data about you; we would only do this if there is a clear reason for doing so, such as where we need this information to ensure that we are able to provide appropriate services and facilities, to answer your questions and enquiries, to enable you to participate in an event (such as a marathon). We would also use this information on an anonymised basis to monitor compliance with our equal opportunities policy.
Your credit or debit card information
Where does the information come from?
Most of the personal data we hold is given to us directly by our supporters, clients and volunteers in the course of interacting with our services, websites, campaigning or fundraising activities.
We may also receive your personal information when you donate to Two Wheels for Life through third party services such as Just Giving, Virgin Money Giving or BT Donate.
Data Protection Rights
Where Two Wheels for Life is using your personal information on the basis of your consent, you have the right to withdraw consent at any time. Contact us at twowheelsforlife.org
Right to be Informed You have the right to be told how your personal information will be used. This policy document, and shorter summary statements used on our communications, are intended to be a clear and transparent description of how your data may be used. Right of Access You can write to the Data Protection Officer asking what information we hold on you and to request a copy of that information. We will have 30 days to comply once we are satisfied you have rights to see the requested records and we have successfully confirmed your identity. Right of Erasure From May 2018, you have the right to be forgotten (i.e. to have your personally identifiable data deleted). In many cases we would recommend that we suppress you from future communications, rather than data deletion to ensure that we do not contact you in the future. Right of Rectification If you believe our records are inaccurate you have the right to ask for those records concerning you to be updated. Right to Restrict Processing In certain situations, you have the right to ask for processing of your personal data to be restricted because there is some disagreement about its accuracy or legitimate usage. Right to Data Portability Where we are processing your personal data under your consent the law allows you to request data portability from one service provider to another. This right is largely seen as a way for people to transfer their personal data from one service provider to a competitor.
Right to Object
You have an absolute right to stop the processing of your personal data for direct marketing purposes Right to object to automated decisions In a situation where a data controller is using your personal data in a computerised model or algorithm to make decisions “that have a legal effect on you”, you have the right to object. This right is more applicable to mortgage or finance situations. Two Wheels for Life does not undertake complex computerised decision making that produce legal effects.
Social Media Marketing
We may participate in social media marketing, which enables us to display adverts to our existing supporters when they access certain social media platforms. We may provide your email address, mobile number and address to a given social media platform so they can determine whether you are a registered account holder with them. Our adverts may then appear when you access their platform. Your data is sent in an encrypted format that is deleted by the social media provider if your email does not match their records. Any social media provider that we work with will be under a contract with us and they will have to undertake not to use your information for any other purpose.
Collection of Data through ‘Cookies’ on the Two Wheels for Life Website Two Wheels for Life employ a number of cookies across our website in order to enhance the user experience, and ensure that we are able to provide the relevant content that our visitors might expect. To do this we use a combination of session, persistent and third-party cookies.
Session cookies allow our users to link their actions during browser sessions, they expire after a session and are not stored long term. We use this type of cookie to maintain a user session on the website, we also use session cookies to collect data on how visitors use our website, for example what type of browser they are using and what pages are popular.
Persistent cookies are stored on the user’s device in between browser sessions which allows preferences or actions of the user across a site to be remembered. We use persistent cookies to make our website more accessible to users. These cookies help us to provide the user with the text size and colour options they require.
Third party cookies
What happens when you link to another site?
We use cloud based systems to process our data and, as such, this data may be processed outside of the EEA. We adopt the Information Commissioners approved measures when we process outside of the EEA which means that all processing conducted in a location outside of the EEA is carried out in accordance with European Data Protection regulations.